diff --git a/README.md b/README.md
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@@ -26,10 +26,11 @@ The diagram source can be found [here](https://www.lucidchart.com/documents/edit
 
 ## Documentation
 
-This GitLab repository is used as our temporary documentation library for DoIT's offering of Informatica Intelligent Cloud Services (IICS) while we work on selecting a more permanent location.
+This GitLab repository is used as our temporary documentation library for DoIT's offering of Informatica Intelligent Cloud Services (IICS) as part of the first "minimum viable product" (MVP) release.
+For more information on the first release, [please see this blog post](./blog-posts/iics-mvp.md).
 Feel free to navigate this repository by browsing the files or using the links below.
 
-Please contact us (ais-enterprise-integration-informatica@office365.wisc.edu) if you need additional help or if you weren't able to use the documentation to answer your question.
+Please contact us (doit-integration-platform@office365.wisc.edu) if you need additional help or if you weren't able to use the documentation to answer your question.
 Merge requests are welcome if you have suggestions for improving the documentation, but please send us an email if you prefer communicating directly.
 
 IICS is part of the infrastructure and services being delivered by the [Interoperability Initiative](https://interop.it.wisc.edu/).
diff --git a/blog-posts/iics-mvp.md b/blog-posts/iics-mvp.md
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+# Informatica Intelligent Cloud Services (IICS) Minimum Viable Product (MVP)
+
+2020-06-24
+
+The DoIT Integration Platform team is working on the first release of IICS for UW-Madison.
+The goal of the first release is to be able to onboard new users to IICS.
+While IICS is a vended product, the first release is meant to supplement the software with documentation, processes, and playbooks that help scale the service to the UW-Madison integration community.
+
+The first release is meant to cover the areas that make IICS minimally viable to the university.
+We work iteratively to allow integrators to use IICS sooner. By segmenting our work into releases, we are able to start providing value without implementing all the capabilities that we want to make available longer-term.
+
+As we approach the completion of the first release, it's important to share what is - and is not - included in the first release.
+
+Visual of what the first release means from a user's perspective:
+![IICS MVP](./images/iics-mvp.svg)
+[Diagram source](https://app.lucidchart.com/invitations/accept/40234605-0d5e-48ce-b50c-6899de233aac)
+
+First release: Be able to onboard a new user to IICS.
+
+- Document on-boarding process, including pathways to online training.
+- Curate key Informatica documentation.
+- Document process and guidance for deploying and migrating IICS assets.
+- Document guidance for managing secure agents.
+- Create Docker image for deploying a secure agent.
+- Document process involved for provisioning users. 
+- Migrate existing accounts to use Manifest and NetID login.
+- Create playbooks and tutorials for IICS projects that the Integration Platform team has worked on internally.
+
+Future release(s):
+
+- Automate user provisioning and deprovisioning processes.
+- Publish documentation in a more permanent location (outside of GitLab).
+- Provide options for managed secure agents so that users don't have to maintain them.
+- Document billing model for purchasing additional secure agents and org licenses.
\ No newline at end of file
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diff --git a/docs/howto.md b/docs/howto.md
index 0d8688069bb707b5a0533fca4d9884c4513ff53d..c177c29091db5828d596b1464c0c994ab37f4792 100644
--- a/docs/howto.md
+++ b/docs/howto.md
@@ -33,7 +33,7 @@ DoIT EI uses Manifest groups to give teams access to the UW Madison IICS environ
 
 * [ ] After the Manifest group has been created you may then add your team members. Please read the document on [Managing Manifest Group Members](https://kb.wisc.edu/page.php?id=25882).
 
-* [ ] Once you have added the required members please email ais-enterprise-integration-informatica@office365.wisc.edu with the Manifest group path. Example: uw:org:ais:DoIT-AIS-Enterprise-Integration-IICS.
+* [ ] Once you have added the required members please email doit-integration-platform@office365.wisc.edu with the Manifest group path. Example: uw:org:ais:DoIT-AIS-Enterprise-Integration-IICS.
 
     DoIT EI will notify you when we have provided necessary access to the Manifest group. We will also provide you with an IICS User Group name which you will use to restrict access to your team's assets in IICS: 
     [Use user groups to control access](best-practices.md#use-user-groups-to-control-access)
@@ -46,4 +46,4 @@ DoIT EI uses Manifest groups to give teams access to the UW Madison IICS environ
 
 * [ ] To remove an IICS user from your IICS User Group, delete the member in your Manifest Group. Please read the document on [Managing Manifest Group Members](https://kb.wisc.edu/page.php?id=25882).
 
-* [ ] Once you have removed the required members please email ais-enterprise-integration-informatica@office365.wisc.edu with the IICS User Group name, and the NetId of the member to remove. DoIT EI will notify you when we have removed the user from your IICS User Group.
+* [ ] Once you have removed the required members please email doit-integration-platform@office365.wisc.edu with the IICS User Group name, and the NetId of the member to remove. DoIT EI will notify you when we have removed the user from your IICS User Group.
diff --git a/docs/quickstart.md b/docs/quickstart.md
index 605689c0777f437615429f2998c5338d89ac8415..3d9de2cfd8c5ce4f38e7508ab13cb355e2f516e9 100644
--- a/docs/quickstart.md
+++ b/docs/quickstart.md
@@ -6,7 +6,7 @@ Get started quickly with IICS using below steps.
     * [test](https://dm-us.informaticacloud.com/ma/sso/fu0Dw88PzqRdTYPctT73QJ)[^1]
     * [prod](https://dm-us.informaticacloud.com/ma/sso/732dcgB8WwTgRubL1mFU8R)
 
-If you can't access IICS web console reach out to us: ais-enterprise-integration-informatica@office365.wisc.edu  
+If you can't access IICS web console reach out to us: doit-integration-platform@office365.wisc.edu
 
 ## Where To Go Next?
 Learn more about IICS [concepts](./concepts.md), [tutorials](./tutorials.md), and [training](./training.md), or