Option to customize/add more info to the google search results page
It would be ideal to have the option to customize the google search results page (https://studyabroad.wisc.edu/?s=&submit=Search) - at least to be able to add text/links above the results list. The issue is that dynamic content like our program search pages https://studyabroad.wisc.edu/programsearch/ isn't indexed by the search and so those program pages don't come up in the results. In the analytics we see users searching for things like 'Italy' or 'Europe' or something like that, and it looks like they're looking for our program pages, not just what's indexed on the static pages. It would help get them to the right info if we could add a line on top of the results saying basically 'Looking for a program? Visit our program search here...'. Similar to a custom 404. Since the google search is on top of every page and users are so familiar with it in general, seems like some will always try it no matter how prominent our program search link is (which makes sense either way - for them, why wouldn't it work for any page on the site?). If we could add some text on top to direct them to additional info, that would be perfect.
For a program page example, here's the results for 'activism through the arts' https://studyabroad.wisc.edu/?s=activism+through+the+arts&submit=Search which doesn't include our page for that program https://studyabroad.wisc.edu/program/?programId=653. We'd like the option to add a link to our advanced search page https://studyabroad.wisc.edu/programsearch/
The faculty staff info doesn't seem to all be indexed/searchable either. Here's the results for 'hiking' https://studyabroad.wisc.edu/?s=hiking&submit=Search and pages like this that reference hiking in the bio aren't included https://studyabroad.wisc.edu/staff/hamoonga-kate/. This isn't such a priority for us - but maybe for some sites it would help to add a link to the main staff listing (on our site to https://studyabroad.wisc.edu/staff/)
Either way, it would be ideal to add links to content like that on top of the search results to help direct users.
Thank you for considering!
Name: Suzy Speth